I hear this all the time. “I can get you listed on 100,000 websites for $29.95″ and…”I can get you 100,000 hits on your website for the same price”. Avoid these like the plague.
First off you don’t need a 100,000 visitors to your site. What you need is PAYING CLIENTS on your site searching for and ready to buy your product or service. Very simply you’re not going to find many people doing this for you. Consulting Experts Online will do this. Our mission is to find the people looking for your product or service and bring them to your website so that you can sell them. While we don’t guarantee more sales, we’ll get you targeted people who want what you offer. If your sales message is clear, you’ll sell them. We help with this as well.
How do we do this? We evaluate your site for things that pull people in. Things that are magnets for people and attract them to stay on your site vs. things that repel them and send them to your competition. We also scour the web for those people and lead them to your site so they’ll buy your product or service.
For example, if you have an auto-parts website and people show up looking to buy flowers… your sales will obviously not increase. If you have flowers and they show up ready and wanting to buy flowers… you’re in the money. This is our objective. More sales for your company. More revenue. Higher marketing ROI. Bigger profits.
This is why we term what we do “Revenue Optimization” not Website Optimization. Kids optimize websites, and there are a lot of kids out there doing it. But… all the website visitors in the world are not going to increase your revenue, if they’re not from people searching for your product, ready to buy.
With CEO, your hit counter may actually go down. It’s not a bad thing, it just means that the people who are actually looking for your product or service are finally coming to your site instead of random meandering looky-loos. Another of our objectives is to increase the stay time of visitors at your website. If they’re there for less than a minute… your sales will dwindle. If we put things in the right places, give them a call-to-action, ask them to do something… we keep them there. The longer a potential client is on your site, the more apt they are to purchase something.
Give them a reason to stay there. Offer them something free, ask them to subscribe to a newsletter, buy something, see something, get something for free… there are many ways to keep a client on your site. Use attractive colors. Go out and see what the hottest websites are using for color schemes. Do those fit your business or your brand? Who are you using for branding and marketing? What we will create for you will help your business convey an image of greatness, one that will sell your product quickly.
100,000 websites… MYTH. There are really only 4 to be concerned with. One of them you already know as the most important, the big dog… GOOGLE. The others vary from time to time, and the last you may not have heard of, but is still VERY important. Just keep in mind MSN/BING, YAHOO, and ALEXA as primary candidates to also submit your site to, not just Google.
Good luck and may your website rise higher every day.